AI solutions deployed to enhance personalised financial advice approach and deliver Consumer Duty assurance 

Aveni.ai, specialists in AI for Financial Services, has agreed a new partnership with Octopus Money – the money advice brand for everyone. 

Following a successful trial, Octopus Money has adopted Aveni Detect and Aveni Assist across its adviser and coaching teams. Octopus Money’s model offers highly personalised 1-to-1 coaching and advice, underpinned by a powerful technology platform. The implementation of Aveni’s AI solutions is focused on enabling customers to receive the best support possible, whilst ensuring the requirements of Consumer Duty compliance are being fully met. 

Aveni Assist – an AI assistant for financial advisers – captures all key information in client meetings to automate note taking, generate information for suitability reports and enable greater personalisation for each interaction.  Aveni Detect automates the quality assurance process, providing 100 per cent coverage of all customers calls, prioritising cases for review , and allowing for a more systematic approach to addressing root issues quickly. 

Paul Titterton, Chief Operating Officer, at Octopus Money, said: “At Octopus Money, we’re always looking for ways to ensure every customer gets the money support they need – not just the wealthiest few. Administrative burdens, which have been heightened by new Consumer Duty Rules, can make it harder for advisers to serve clients of all asset sizes. This is exactly why we’re thrilled to be partnering with Aveni. Its AI Assist tool is helping us digitise and streamline our customer call reviews, ensuring we maintain the highest standards while reducing the time spent on manual processes.

“By embracing AI-driven solutions, we can spend more time doing what we do best: supporting our customers and closing the advice gap. We believe money advice has the power to evolve to meet regulatory requirements while remaining inclusive and scalable. This kind of forward-thinking approach is what will ensure the long-term sustainability of financial advice for all.”

Joseph Twigg, CEO, Aveni explains, “Octopus Money’s continuously innovative use of technology to enhance the human experience reflects the huge potential afforded by the right AI solutions. With a very focused financial advice and coaching model, it is important that the tools can be maximised to deliver exactly what teams need to support their customers best. 

“The increased emphasis from the FCA on targeted support and delivering better outcomes for customers is a fundamental benefit of AI, through improved data gathering for greater personalisation, vulnerability detection and reducing admin to increase client time. Octopus Money is an innovator, with an ambition to transform the advice model, and we are really proud to be working alongside them as they scale.”

With measurable benefits already being captured across the adviser, coaching and quality assurance functions within Octopus Money, the company is now evaluating opportunities to expand and adopt AI solutions more widely across the business.  

ENDS

Notes to editors:

For Aveni please contact Kate Forster, Head of Communications kate.forster@aveni.ai or 07787 534999.

For Octopus Money please contact Caroline Hailstone, PR and Communications Manager, caroline.hailstone@octopusmoney.com 

About Aveni

Aveni is revolutionising financial services with its award-winning AI FinTech solutions. Leveraging cutting-edge natural language processing (NLP) technology, our advanced AI platform analyses documents and meetings, extracting actionable insights to drive operational excellence. From automating client administration and compliance monitoring to enabling Consumer Duty management and adviser performance assessment, Aveni’s AI seamlessly integrates with your human expertise, delivering unparalleled efficiency gains across the entire business operating model.

Bridging the gap between generic AI offerings and the unique needs of the financial industry, Aveni’s purpose-built AI assistant is tailored to accelerate FS workflows. With a team of world-leading NLP scientists and engineers, Aveni empowers businesses to harness the transformative potential of AI to enable more streamlined operations and enhanced productivity.​​​​​​​​​​​​​​​​

For more information, please visit www.aveni.ai

About Octopus Money

At Octopus Money, we make financial advice simple, practical, and accessible to everyone. Using a combination of experienced advisers, friendly coaches, and smart technology, we give people a clear and personalised roadmap for managing their finances to achieve their goals. Whether it’s saving for retirement, growing investments, or simply making your money go further, we meet you where you are, turning confusion into clarity and dreams into plans.

We work with some of the UK’s best employers, offering over 200,000 employees access to personalised money advice through their workplaces. Part of the B Corp-certified Octopus Group, we’re committed to transforming lives by helping more people plan for a better financial future.

For more information, please visit octopusmoney.com