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I’m passionate about helping people feel more in control of their finances — not just to make numbers add up, but to make life add up.

For me, becoming a Money Coach is a career journey that has come full circle. I started my career in financial services many years ago, qualifying to Chartered level. Now, after exploring different paths, I’ve found myself right back where I began — but with a whole new perspective on what money really means in people’s lives.

Over the years, I’ve seen how our relationship with our finances deeply affects our confidence, our wellbeing, and our ability to reach our goals. But more importantly, I’ve seen how small changes and the right support can make an incredible difference. My approach is all about empowerment and understanding; I’m here to help you navigate your finances so you can build the life you actually want.

Throughout my career, I have always prided myself on being a good listener who leads with care and empathy. I will never judge you or your situation, and I recognise how complex and emotionally challenging it can be to speak about money. My goal is to provide a safe space where you feel comfortable opening up.

I’m thrilled to be part of Octopus Money because I deeply believe in their ethos and values. I am proud to share in the mission to make money advice accessible to all, because I truly believe that everyone deserves to feel confident about their future.

Martin Reid

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What clients say

Securing your family’s future
“Very supportive and encouraging. I really feel like I have someone who is helping me plan for the future and create a strategy that will benefit my family in the future.”
Retiring early
“I’m feeling more confident about retirement now – we’ve put a clear plan in place, and I’m on track to retire even earlier than I thought.”
Buying a dream home
“I’m so excited – I can finally see exactly when I’ll be able to buy my dream home. Having a clear plan makes it feel real.”
Growing your family
“I felt really understood. As a woman, she understood why I might want to reduce work or take a break for my family. We worked together to build this into my plan.”
Leaving a legacy
“Really knowledgeable and quickly focussed in on what would benefit me most – inheritance tax, lasting power of attorney and when I’d actually like to retire. I’m feeling more confident about my plans.”