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As a Money Coach I love being able to support people to take control and maximise their finances to help them achieve their short, medium and long term goals. I enjoy being able to support clients with a variety of needs whether these are saving for life events, retirement planning, budgeting to name a few. 

The last 12 years of my career, prior to becoming a money coach, were spent in banking. My time was spent supporting customers with their personal finances, and managing a team of colleagues supporting customers in financial difficulty. I’ve always had an interest in personal finance as well as in helping others, this led me to look for a new opportunity to develop further. Becoming a money coach through Octopus Money appealed to me straight away, I felt that this opportunity will allow me to support people in a way that I’ve not been able to previously in my career. 

Not only do I have significant knowledge and experience in finance but I also take personal pride in my ability to listen to my clients and understand what their main goals and concerns are. I take pride in being able to combine both of these skills to ensure I am supporting them in the best way possible. 

Working with a money coach allows clients to prioritise their goals and finances to achieve what is most important to them. A money coach helps clients in ensuring they are on the right track, being accountable for their own finances and provides a partner to support in ensuring they achieve their goals. 

Jennifer Ritchie

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What clients say

Securing your family’s future
“Very supportive and encouraging. I really feel like I have someone who is helping me plan for the future and create a strategy that will benefit my family in the future.”
Retiring early
“I’m feeling more confident about retirement now – we’ve put a clear plan in place, and I’m on track to retire even earlier than I thought.”
Buying a dream home
“I’m so excited – I can finally see exactly when I’ll be able to buy my dream home. Having a clear plan makes it feel real.”
Growing your family
“I felt really understood. As a woman, she understood why I might want to reduce work or take a break for my family. We worked together to build this into my plan.”
Leaving a legacy
“Really knowledgeable and quickly focussed in on what would benefit me most – inheritance tax, lasting power of attorney and when I’d actually like to retire. I’m feeling more confident about my plans.”